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IBM Watson for Oncology

IBM Watson for Oncology

San Antonio, TX. – Originally built as a complement for a physician and not as a replacement, IBM Watson for Oncology launched a study to determine how closely the artificial intelligence computer and a panel of 12-15 multidisciplinary tumor board members…

Digital Innovation

Digital Innovation for Pharmaceutical Sales

San Jose, CA – In a recent post on Samsung’s Insights page, the tech giant shed light on several key opportunities for the pharma industry that have emerged from digital advancements. From connecting with patients through social networks to responsibly…

Platypus Poison Could Be Key to Future Diabetes Treatment

Platypus Poison Could Be Key to Future Diabetes Treatment

Adelaide, Australia – With its duck-like bill and otter-like body, the Australian platypus is primarily known for its strange looks. In fact, early European scientists first doubted its existence as a species, believing, rather, that it was the product of…

Just Get Better Healthcare Inspired by Amazon Go

Oh the grocery store checkout line… where dreams go to die. Whether we’re stuck behind an elderly shopper writing a check by hand, someone with two baskets full in the 15 items or less line or simply arguing with the…

1 in 20 online searches are…

1 In 20 Online Searches Are…

Healthcare-related. This means there is an opportunity for pharmaceutical and healthcare companies to leverage digital platforms to reach their target audiences, said David Silk, senior partner lead at Google Health, at the HITLAB Innovators Summit in New York on Thursday. According to Google’s…

Global Non-Adherence Results in a $637 Billion Loss

Global Non-Adherence Results in a $637 Billion Loss

Portland, ME. – In a recently released research paper published by medication adherence company, HealthPrize Technologies and consulting company Capgemini, pharmaceutical companies are losing $637 billion in revenue annually to non-adherence – with a common problem in people with chronic…

An Emerging Model of Care

An Emerging Model of Care

London, U.K.– In November the U.K. National Health Service (NHS) announced the rollout of walk-in tests at pharmacies for sore throat suffers to see if they need an antibiotic. The agency hopes this initiative will cut cost in two ways: 1)…

The FDA’s Health & Medical App Enforcer = Apple App Store

The FDA’s Health & Medical App Enforcer = Apple App Store

Cupertino, CA – Apple recently released a new detailed list of guidelines when it comes to developing health and medical apps that are helping the FDA enforce guidelines already in place. Overall goal – reduce or eliminate inaccurate data that…

Fake News Invades Healthcare

Fake News Invades Healthcare

New York, NY – The “fake news” phenomenon is more than just a problem for politics. At a time when we are scrutinizing (or should be scrutinizing) every headline and blurb that pops up in our newsfeed, inaccurate and sometimes sensational information regarding…